Koleston Perfect 12/17 by Wella: ultra-light ash brown blonde for a cool, sophisticated tone

Neutralize brassiness with a clean and elegant blonde

Wella’s Koleston Perfect 12/17 delivers an ultra-light blonde enhanced with ash and brown undertones, ideal for achieving a natural, cool finish. It’s the perfect choice to cancel out unwanted warm tones and create a soft, Nordic-inspired blonde. Enriched with ME+ and Metal Purifier technology, it offers long-lasting color with up to 69% more shine.

Main benefits

• Ultra-light blonde with ash-brown reflects for cool dimension.
• Perfect for neutralizing brass and yellow tones.
• Soft, balanced tone for fair and medium skin tones.
• Gentle professional formula that protects hair integrity.
• Use with Welloxon Perfect for a salon-quality result.

Ideal for modern blondes with refined style

Shade 12/17 offers a cold yet elegant tone, ideal for those seeking a clean and timeless blonde.

Application tips

• Mix with Welloxon Perfect as directed.
• Apply to dry, unwashed hair.
• Process as recommended, rinse thoroughly.

Achieve your perfect cool blonde now. Get Koleston Perfect 12/17 at Bricobelleza and elevate your color to professional standards.