Wella Koleston Perfect 7/17: Medium Pearl Ash Blonde with Exceptional Shine

Cool blonde shade with pearl-ash reflections for a refined and luminous look

Wella Koleston Perfect 7/17 offers a unique blend of medium blonde with pearl and ash tones, perfect for achieving a sophisticated, cool-toned finish. Designed to neutralize unwanted warm undertones, this permanent dye delivers up to 69% more shine, full gray coverage, and a creamy consistency for effortless application. Expect vibrant, even results with a radiant, lasting color.

Key features

• Shade 7/17: medium blonde with pearl and ash reflections
• Neutralizes orange and brassy undertones
• Up to 69% more shine than untreated hair
• Full gray coverage
• Smooth, creamy formula for easy application
• Best results with Welloxon Perfect

How to use

Mix 1:1 with Welloxon Perfect. Apply to dry, unwashed hair and distribute evenly. Leave for 30–40 minutes. Rinse thoroughly and apply a post-color treatment to enhance color longevity and shine.

Why choose it?

If you're looking for a cool-toned, elegant blonde without brassiness, 7/17 is the shade for you. Order it now from Bricobelleza and enjoy a salon-quality finish at home.

FAQs

Does 7/17 cover gray hair?

Yes, it offers complete gray coverage with the right developer.

What kind of blonde is this shade?

A cool-toned medium blonde with pearl and ash nuances.

Can I use it on pre-colored hair?

Yes, but a strand test is always recommended for accuracy.